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    Fifth annual Little Rock Fashion Week

    5:33 AM, Jul 16, 2013   |    comments
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    LITTLE ROCK, Ark. (KTHV) -- Fashion designers return to showcase their clothing lines at the fifth annual Little Rock Fashion Week. Nicole McGehee, Dominic Hall and Hope Smith are among the designers whose clothing will appear in this year's Little Rock Fashion Week.

    LRFW's "2010 Clothing Line of the Year" Nicole McGehee Collection (NMC) by Nicole McGehee, is usually seen as a vintage, modern collection. McGehee's style of clothing also displays a mix of business with urban, but this year she will display "more ready to wear" clothing on the runway.

    "I've evolved by doing customized sewing," said McGehee. Ever since she was a young girl in Flint, Mich., McGehee observed her mother's sewing and took it upon herself to experiment with fabric.

    McGehee has participated in LRFW since 2009 to expose her clothing to the masses. She has collaborated with other designers and has met numerous models to wear her fashion. This is McGehee's fourth time showcasing her clothing line at LRFW.

    "I love the opportunity to present my collection at Little Rock Fashion Week. I love the shows; It's great exposure," said McGehee.

    The exposure has brought her more business and increase in cliental. NMC has been seen in several fashion shows around Arkansas, including in Dumas, Ark., a small town in southeast Arkansas that McGehee lived at for most of her life and has a cult following. On September 8th, McGehee will debut her Spring/Summer 2014 collection at "New York Fashion Week's Designer's Review" fashion show.

    McGehee's office is located in the Tanglewood Center, 7309 Cantrell Rd., Suite 230. For future plans, she hopes to launch her designs in retail stores and boutiques nationwide.

    Dominic Hall, designer of D.ooh, celebrated the completion of her first collection at LRFW 2010. Hall's clothing style is sophisticated and classy. Hall resides in Little Rock.

    D.ooh originated during Hall's teenage years as a nickname. Later, it became the name of her fashion line.

    For LRFW 5, Hall is going to "step outside the box," but still wants to hold on to her conservative roots.

    "The clothing doesn't show a lot of skin." "In my generation, [people] want to show more skin," said Hall. But "it gives me a different [target] market."

    Hall benefits from LRFW by networking. She's able to promote her business. Her hope is to follow McGehee and five other LRFW alumni to present their clothing lines in New York Fashion Week.

    The designer of Hope E., Hope Smith, officially launched her career at LRFW 2012. Smith's friends were models at previous LRFWs; therefore, they encouraged Smith to showcase her fashion line.

    Ever since her first showing at LRFW 2012: Young & Fabulous, Smith has learned time management and deadlines. "The experience was great," said Smith, "I learned so much."

    After LRFW, Hope E. was displayed in Box Turtle Boutique in the historic Hillcrest District of Little Rock. Today, Hope E. is a top selling brand in various stores.

    "I don't feel like anyone in Little Rock has my sense of style," says Smith, of Little Rock. "This year, look forward to seeing more colors in my collection." Hope E. is an eclectic mix of vintage and modern styles to create ready to wear and couture fashions for young women.

    "If I continue to stay in Little Rock, I will keep participating in Little Rock Fashion Week," said Smith.

    LRFW has displayed over 75 fashion brands of all levels: local, national, international and even student designers. Labels have been showcased and evaluated by fashion and entertainment executives from E! Entertainment, MTV, and the Fashion Institute of Design & Merchandising. This year, Denis Antoine, an international menswear designer and professor at Savannah College of Art & Design School of Fashion, is one of the key evaluators.

    Participating clothing lines compete to win LRFW's "2013 Clothing Line of the Year." The winner receives several prizes and special benefits up to one year. The designer's collection that wins LRFW "2013 Clothing Line of the Year" will receive an automatic entrée to be showcased at DC Fashion Week in September.
    See the Fall/Winter collections by NMC, D.ooh, and Hope E. at LRFW's BIG Night on July 20th at the Robinson Center Exhibition Hall, 7 Statehouse Plaza in Little Rock, Ar 72201. Doors open at 6 p.m.
    Advanced ticket prices are $45 (VIP); $35 (general admissions) $55 (All Week Pass); $75 (All Week Exclusive Pass) Tickets to LRFW 5 are available at www.LittleRockFashionWeek.com, LRFW.TicketLeap.com, Hearne Fine Art, Gallery 26, Uncle T's and The Treasure Chest in Pine Bluff, Ark.

    Sponsors of LRFW 5 are Oneofakind Talent Inc., Regency Beauty Institute, Parker Cadillac, Grisham Law Firm, Sync Magazine, The Italian Kitchen at Lulav, Savannah College of Art & Design School of Fashion, Holiday Inn Presidential Hotel, Cornerstone Pub, J Kelly Referrals, Hearne Fine Arts, Little Rock Zoo, Sweetness Boutique and Belk.

    To learn more about LRFW five designers visit www.LittleRockFashionWeek.com.

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